CRM
Arguably the most important relationship your organisation has is the one it has with its customers / constituency (Just don’t let the bank manager hear you say that). It is of critical importance that this relationship is properly managed utilising the best available tools. When most Digital Practitioners talk of CRM, they only address Customer Relationship Management and pay no attention to the lesser known Constituency Relationship Management. Difference ? That’s easy... Customer Relationship Management seeks to automate the numerous processes involved in your sales process; from lead generation, sales, sales force automation, billing, support, project management, group communication and contact management.
Constituency Relationship Management on the other hand is best suited to non-profit, political or advocacy organisations in that it has a fundamentally different datum point - there is no sales process; allows you to record and manage information about your members, clients, volunteers, activists, donors, staff and customers. You are able to track and manage contributions (donations), membership, contacts, event registration, participant tracking and event payment (for paid events).
We have experience in both solutions and hold both is the same high esteem; provided the right solution is provided for the right client profile. We offer Open Source as well as paid CRM depending on client specification and budget, with support and training offered on both.